Taking Marriott International’s Spirit to Serve into Montgomery County Communities
Each year, Marriott International associates around the world dedicate a day to serving their local communities, a day fittingly named Spirit to Serve Our Communities (STSOC) Day. This year, more than 2,900 associates from Marriott’s corporate headquarters volunteered at 65 sites throughout the District of Columbia, Maryland, and Virginia, resulting in over 10,000 hours of volunteer time.
Now celebrating its 21st anniversary, STSOC Day preserves the Marriott culture and core value of Serve Our World while supporting the company’s 2025 sustainability and social impact platform, Serve 360: Doing good in every direction.
Serve 360’s priority areas, or “coordinates,” are: Nurture Our World, Sustain Responsible Operations, Empower Through Opportunity, and Welcome All & Advance Human Rights. Whether associates were investing in the natural capital of the local parks or supporting an organization that provides an opportunity to underserved communities, this year’s activities supported each coordinate.
Here are just a few highlights from Marriott’s STSOC Day:
- Supported the preservation of 19 public parks and nature preserves throughout the District of Columbia, Virginia, and Maryland. These locations were as far north as Germantown, Maryland, as far east as the Chesapeake Bay, and as far south as Fairfax, Virginia. Efforts included the planting of natural plants and the removal of invasive plant species, maintaining nature trails, and removing trash and waste from park grounds.
- Supported organizations in the fight against poverty, hunger, and food insecurity with both traditional and skills-based forms of volunteering. Associates assembled over 4,000 bags of trail mix for Martha’s Table and served lunch to constituents at Shepherds Table and So Others Might Eat as well as sorted food items at Manna Food Center, Capital Area Food Bank, Food for Others, and Food & Friends.
- Supported programs designed to increase the digital literacy of Montgomery County residents.
- Built a playground with KaBOOM! in Laurel, Maryland, and separately supported two Habitat for Humanity Builds, one in Maryland and the other in the District of Columbia.
During the activities, Marriott associates used hashtags #WeMakeMarriott and #Serve360 on Facebook, Twitter, and Instagram as they shared stories and pictures of their projects. A photo gallery capturing photos from the day is available here.